Why You Should Giveaway Your Best Content

Two weeks ago I wrote my best post to date in my opinion.

If you’re searching down my blog reel I have bad news.

You’re out of luck.

It’s not there.

So where is it you may ask?

It’s over at Alexander Cortes’ site, titled “How to Be More Productive in Life”.

This was my attempt to unravel what makes us productive. It discourages “chasing your own tail” in search of productivity.

Some of you may be scratching your head thinking “Why give away your best content? Keep it to yourself!”

I don’t blame you for thinking that either.

In fact this was once my thought process as well.

But this line of thinking is wrong.

Let me tell you why.

A Good Guest

When you write a guest post what should your aim be? To display the best possible version of yourself.

Why?

You will be communicating with people who have never heard of you before.

Put it this way…

You are about to meet your girlfriend’s parents for the first time.

They have invited you over for dinner at their place.

Would you rock up in your sweaty gym clothes without even taking a shower?

If you answered yes – shame on you.

Your girlfriend’s parents would likely get the impression you don’t care at all.

“If he won’t even make an effort now, what will he be like in two years?”

That’s what they will be thinking.

This analogy can be adapted to anything.

Lectures, videos, public speaking – you name it.

In any introduction you are bargaining with your audience. Provide them with enough intrigue or entertainment and they may stick around.

Picture yourself as a Rhapsode in Ancient Greece.

If you do not capture the imagination of the crowd they will simply move on.

The internet is no different.

It is a marketplace of ideas and information as far as the eye can see. It is bigger than any one human being can fathom.

Your host has given you center stage. It is therefore in both parties interest to bring your A-game.

(To read more about Rhapsodes – check out Plato’s Dialogue with Ion)

First Impressions

The truth is first impressions matter.

They say you only have 5-7 seconds to win somebody over.

After that it becomes increasingly difficult.

You may be given more time online, sure.

But you will be lucky if you ever get a second chance. Not many are granted the luxury.

People can hold judgements for a long time.

To break free from the shackles of a bad introduction takes time.

You will have to go above and beyond the call of duty win somebody back.

In saying that – presentation is important.

How you dress is a manifestation of how you want the world to view you.

In the words of Well Built Style,“How you dress says a lot about who you are. Clothing can be wielded as a tool to enhance your status and power.” 

Not power in the tyrannical sense. But in the sense of wielding a high degree of competency.

Ever heard of the phrase “Don’t judge a book by it’s cover”?

It’s a nice idea in theory.

But this theory doesn’t hold water in practice. There is a reason books have covers after all.

Whether this is fair or not is up for discussion. However I doubt human nature will change any time soon.

Our unconscious makes decisions in the blink of an eye. Before we know it, our minds are made up and plans are finalized.

Rising to the Occasion

I have been a fan of Alexanders for almost a year now.

If you were a subscriber of his email list or a follower of his twitter, you would know one thing…

He is an exceptional writer.

For that reason I wanted to create something which would look respectable alongside his other work.

The result was over ten hours of work on that single guest post.

Many would call that overkill.

It ensured I produced something I could be proud of however.

This is not me proclaiming I am at Alexanders level, far from it.

I have only been writing for a year now.

In that time I have came on leaps and bounds. There is still a long way to go but I’m happy with my progress.

Sharing is Caring

Sharing your content on another site isn’t trivial.

You are going into the great unknown.

It’s one small step for the internet but one giant step for you and your site.

With that said – take heed and walk with a purpose. You want to enter with your head held high and chest out.

There is a limited scope of viewership on one site. By reaching out to other’s your potential reach is expanding.

Do you truly believe you have a message worthy of sharing?

If so, it’s a disservice if you don’t try and get the word out.

This will increase the odds of it reaching those who need it.

If the hermit life is the life for you – so be it.  The rest of us want more like-minded individuals to connect with though.

Final Words

Of course you should always try to produce the best content possible. Everything posted on here was created with time and diligence.

Nothing can change that.

Don’t be afraid of giving away your best stuff though.

Greed will only get you so far.

It’s easy to be a big fish in a small pond. Venturing out into the great Ocean is an entirely different kettle of fish (excuse me).

Regardless of where your content ends up, your name is still stamped on it.

Make it something worth stamping.

Thanks for reading,

Stay tuned.

P.S Leave a comment down below to let me know what you think.

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2018-02-13T07:28:49-08:00 By |Life|2 Comments

2 Comments

  1. Babacar February 16, 2018 at 1:26 pm - Reply

    Hi,
    I did learn quite some interesting facts while reading your post. One paragraph I like a lot is the sharing is caring. If all the people knew that the more you give, the more you receive and the more you will positively impact others.
    I really like your article and will share with all of my friends.
    Great post. Thank you

    • Peter February 16, 2018 at 2:29 pm - Reply

      Thanks for commenting Babacar. You’re exactly right. Give and ye shall receive.

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